Jägermeister launches fund with Tresor to support ideas on improving nightlife

Alcohol brand Jägermeister is partnering with Berlin’s iconic Tresor nightclub for a new campaign called #SAVETHENIGHT.

Jägermeister has pledged up to €50,000 to fund up to five ideas, which will be implemented next year after being reviewed and selected by a panel of industry experts including Tresor founder Dimitri Hegemann. This panel will be on the lookout for “impactful, community-driven and innovative ideas for rejuvenating nightlife across the globe,” with a specific focus on safety, sustainability, and diversity.

Applications for the fund are being accepted now until November 1st, 2022. You can submit your idea here via #SAVETHENIGHT’s website.